Product value score | 2 |
Business Priority (Optional) | Engagement |
Values | Accessibility, Curiosity |
State your hypothesis, tying your project back to the impact it might have.
Some of our related content takes us off the KMHD.org page and to other brands such as Youtube, Bandcamp, related content from other outlets, etc. If we can have a user open them with a new tab, we'll give the user a better foundation to stay on KMHD.org and explore more content. |
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Which metrics would you use to track the success of this project? We will use this as the foundation of our experiment design. (Optional)
Time on KMHD.org |
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What problem are we trying to solve for our communities with this experiment? How might it help us better serve them?
We want our audience to check out our related links without having to go back to KMHD.org. Enhancing their journey with the KMHD brand. |
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Lay out the potential project steps to the best of your ability, including key teams that would need to be consulted. This is your best knowledge of the systems, tools and lift that would be required.
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Effort (scale of 1-lowest to 4-highest) | 4 |
Urgency (scale of 1-lowest to 4-highest) | 2 |
Business Impact (scale of 1-lowest to 4-highest) | 3 |
Cost (scale of 1-lowest to 4-highest) | 1 |