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Product Ideas Pitch Portal
Status Needs review
Created by David Stuckey
Created on Oct 2, 2024

KMHD audio player stays on page

No description provided
Product value score
3
Business Priority (Optional) Engagement
Values Accessibility, Curiosity, Public Service
State your hypothesis, tying your project back to the impact it might have.

Most audio players allow users to stay on the page to browse while listening to content. This affects time on page and engagement with the audience. It also will be an overall upgrade in website functionality.

Which metrics would you use to track the success of this project? We will use this as the foundation of our experiment design. (Optional)

Time on site

Increase in content traffic

What problem are we trying to solve for our communities with this experiment? How might it help us better serve them?

The KMHD audio player is a pop out and does not let users listen to the station while browsing KMHD.org.

Lay out the potential project steps to the best of your ability, including key teams that would need to be consulted. This is your best knowledge of the systems, tools and lift that would be required.
  1. Identify strategy of KMHD and OPB having pop out versions of audio players

  2. Backend work to create audio players that stay on the page

Effort (scale of 1-lowest to 4-highest) 3
Urgency (scale of 1-lowest to 4-highest) 2
Business Impact (scale of 1-lowest to 4-highest) 3
Cost (scale of 1-lowest to 4-highest) 1
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