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Product Ideas Pitch Portal
Status Needs review
Created by Sage Van Wing
Created on Aug 5, 2024

Switch all audio on our website to the same hosting platform

No description provided
Product value score
2
Values Accessibility, Public Service
State your hypothesis, tying your project back to the impact it might have.

The audio on our website is currently hosted in several different places on different platforms. We know that other media organizations are using AI audio, or audio services to make their stories available as audio - but we already do that! And we don't do much to try to make that audio as accessible as possible for our listeners, or to capitalize on the audio by selling sponsorship.

Which metrics would you use to track the success of this project? We will use this as the foundation of our experiment design. (Optional)

impressions of the audio embedded on web posts

What problem are we trying to solve for our communities with this experiment? How might it help us better serve them?

This would allow us to sell sponsorship in front of audio on individual stories - adding to the monetary support availalable for all the work we do.

Lay out the potential project steps to the best of your ability, including key teams that would need to be consulted. This is your best knowledge of the systems, tools and lift that would be required.

this is a Rob Vincent question

Effort (scale of 1-lowest to 4-highest) 3
Urgency (scale of 1-lowest to 4-highest) 2
Business Impact (scale of 1-lowest to 4-highest) 4
Cost (scale of 1-lowest to 4-highest) 3
Alignment with Values (scale of 1-lowest to 4-highest) 3
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