Product value score | 5 |
Values | Pursuit of Truth, Accessibility, Equity, Curiosity, Public Service |
State your hypothesis, tying your project back to the impact it might have.
More people will sign up for emails if they are presented with a compelling case and a graphically dynamic page. Additionally, our paid email sign-up promotions will be more effective with a better landing page that walks the reader through a well thought out process to conversion. |
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Which metrics would you use to track the success of this project? We will use this as the foundation of our experiment design. (Optional)
Increased email sign ups |
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What problem are we trying to solve for our communities with this experiment? How might it help us better serve them?
Lack of distinction between email properties. |
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Effort (scale of 1-lowest to 4-highest) | 2 |
Urgency (scale of 1-lowest to 4-highest) | 3 |
Business Impact (scale of 1-lowest to 4-highest) | 3 |
Cost (scale of 1-lowest to 4-highest) | 1 |
Alignment with Values (scale of 1-lowest to 4-highest) | 3 |