Product Ideas Pitch Portal
| Product value score | 8 |
| Is there a hard deadline associated with this project? (If yes, select the date) (Optional) | Sep 19, 2025 |
| Business Priority (Optional) | Conversion |
| Values | Public Service |
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State your hypothesis, tying your project back to the impact it might have.
Add tracking to measure our result of converting subscribers. We've sent about 1,500 people to this page in the last 90 days and we can't say how many of those folks have signed up from our GA4 data. |
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Which metrics would you use to track the success of this project? We will use this as the foundation of our experiment design. (Optional)
add GA event level tracking on the sign up form |
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What problem are we trying to solve for our communities with this experiment? How might it help us better serve them?
See sign ups for specific newsletters from the opb.org/newsletter and kmhd.org/newsletter pages. |
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Lay out the potential project steps to the best of your ability, including key teams that would need to be consulted. This is your best knowledge of the systems, tools and lift that would be required.
add GA event level tracking on the sign up form |
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| Effort (scale of 1-lowest to 4-highest) | 1 |
| Urgency (scale of 1-lowest to 4-highest) | 4 |
| Business Impact (scale of 1-lowest to 4-highest) | 4 |
| Cost (scale of 1-lowest to 4-highest) | 1 |
